Sense bank

Product design
Project Overview
We (design team) led a full redesign for Sense Bank — rethinking their website, marketing materials, and overall brand identity. The goal was to create a more engaging, modern experience and a refreshed visual presence. The result: a clean, user-focused website, impactful promo assets, and a stronger brand voice across all channels.
My Contributions
I redesigned the website’s UI with a focus on intuitive structure and smooth interactions. I also created AI-assisted visuals for marketing, ensuring brand consistency and visual appeal. My role combined UX thinking with strong visual direction — helping to deliver a polished, user-first digital experience.
SENSE BANK
Product Designer
Jan 2021- Mar 2023
As Product Designer (UI/UX) at Sense Bank, I led the full redesign of the website and brand materials. I focused on user-centered design, crafting intuitive flows, clean interfaces, and responsive layouts across devices.

Collaborating with developers, I ensured pixel-perfect implementation. I also worked with the marketing team to refresh the brand’s visual identity — creating cohesive, engaging assets that elevated the overall experience and communicated the brand’s value clearly.
Marketing materials with AI
Beyond leading the website and branding redesign, I also introduced AI-driven tools for content creation and ran team training sessions to support adoption. This expanded my role as a Product Designer into driving innovation and efficiency, blending design expertise with emerging technology.
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