Sense bank

Role: Product designer (ง'̀-'́)ง
Project Overview
Sense Bank is one of the largest banks in Ukraine. I joined the product team not at an early stage, but to strengthen and evolve an already launched B2C product — including its marketing website, mobile app, design system and campaign visuals.

The core task was to refine the design language for Sense Bank — unifying marketing surfaces, promotional campaigns, and component logic under a more coherent visual and functional umbrella. The project involved tight collaboration with branding, development, and creative teams.
My Contributions
Component system audit, UI scaling, Landing pages, Campaign visuals, Design ops.
tools
Figma, Adobe products, Notion, Confluence, FigJam, Midjourney.
COLLABORATION & CHALLENGES
Working within a mature team meant adapting fast to established processes, balancing business requirements with evolving brand tone, and maintaining clarity across dozens of live screens and specs.
Marketing materials with AI
Beyond leading the website and branding redesign, I also introduced AI-driven tools for content creation and ran team training sessions to support adoption. This expanded my role as a Product Designer into driving innovation and efficiency, blending design expertise with emerging technology.